door to door

Type: Concept

As of November 2026, door to door has been mentioned in one podcast episode on Code To Winning (Oct 2025). Door-to-door is framed as the primary go-to-market motion for solar and as 'entrepreneurship on training wheels' that builds business skills and discipline.

Door-to-door is a canvassing technique that is generally used for sales, marketing, advertising, evangelism or campaigning, in which the person or persons walk from the door of one house to the door of another, trying to sell or advertise a product or service to the general public or gather information. People who use this sales approach are often known as traveling salesmen, or by the archaic name drummer, and the technique is also sometimes called direct sales. A variant of this involves cold