Korean beauty

Type: Concept

As of November 2026, Korean beauty has been mentioned in one podcast episode on Founder's Story (Oct 2025). In the episode "The Beauty Industry Is Lying to You," Dan discusses the rapid rise and global popularity of Korean beauty products, noting their appeal and the complexity of typical skincare routines. He highlights how brands like KraveBeauty are part of this movement, aiming to simplify these often excessive routines. The conversation emphasizes both the momentum of K-beauty and the challenges posed by its complicated practices.