Transcript

Live with David D. Simons

From Coffeez for Closers with Joe Shalaby · Episode page · Watch on YouTube

· 44 min · 8,069 words · 153 timestamped sections

This is the full, timestamped transcript of "Live with David D. Simons", an episode of Coffeez for Closers with Joe Shalaby published January 15, 2026 (44 min, about 8,069 words). It mentions 6 people, works and ideas, including Kingdom Social Media, David Simons, Matthew 6:33, David D. Simons, purpospit challenge.

Who speaks in this episode?

What is discussed, and when

  1. – 10:00: Kingdom Social Media, David Simons
  2. – 25:00: Kingdom Social Media
  3. – 30:00: Kingdom Social Media, Matthew 6:33
  4. – 35:00: Kingdom Social Media
  5. – 40:00: Kingdom Social Media
  6. – 44:01: David D. Simons, done together, purpospit challenge

Notable quotes from "Live with David D. Simons"

  • Of coffees for closers. Today we're sitting down with the founder and CEO of Kingdom Social Media, Mr. David Simons, which is a sevenf figureure on its way to be an eight…
    about Kingdom Social Media · at
  • Your inspiration for name? So, kingdom social media. Great question. It starts from Matthew 6:33.
    about Matthew 6:33 · at
  • Yeah, they can find me on IG, David D.
    about David D. Simons · at

Who and what is mentioned in this episode?

People

  • David Simons — Person · 1 mention · first at
    Of coffees for closers. Today we're sitting down with the founder and CEO of Kingdom Social Media, Mr. David Simons, which is a sevenf figureure on its way to be an eight…
  • David D. Simons — Person · 1 mention · first at

Companies & orgs

  • Kingdom Social Media — Company · 7 mentions · first at
  • purpospit challenge — Company · 1 mention · first at
    Simons. They can also check out, we have a challenge called the purpose torpits challenge. So that's purpospit challenge.com. And if they're interested from a partnership level, they can go to done together.com.
  • done together — Company · 1 mention · first at
    Challenge.com. And if they're interested from a partnership level, they can go to done together.com.

Concepts & topics

Full transcript with timestamps

Oh yeah. Heat. Heat. Heat. Heat. Heat. Heat. Yeah. Heat. Heat. N. Hey, hey, hey. Hey, hey hey. Ah, down. Hey, hey hey. Heat. Heat. of coffees for closers. Today we're sitting down with the founder and CEO of Kingdom Social Media, Mr. David Simons, which is a sevenf figureure on its way to be an eight figureure social media agency, helping entrepreneurs scale their companies using platforms like webinars, a complete endto-end ecosystem, and he is crushing the social media marketing space. Please welcome David Sims. Thanks for jumping on the show today.

Thank you for having me on, Joe. Truly an honor and a pleasure. Absolutely. Well, hey, it's been nice conversating with you thus far. Yeah. You know, you seem like such a genuine and authentic person. Can you give the audience a quick 500 foot overview of what is it that Kingdom Social Media does and how do you help entrepreneurs scale and leverage your platform?

Absolutely. So from the highle view, what we do is we help speakers, coaches, and consultants have six figure days leveraging webinars and challenges. So that means that we help them get a clear offer that's irresistible that we always like to say people are willing to mortgage their house for to pay for. And then once we have a clear offer, we help them get a clear presentation, a premium presentation that's going to explain the value that they offer and show them why they're the trusted expert that they should give this resource to. The other thing that we do is we help them build the engines that make this happen, the funnels, the ads, the processes, the systems to help them succeed. And then we also provide the coaching to help the client guide them through the process.

cuz sometimes helping somebody to turn an offer that maybe is just doing well into a premium offer takes a different mindset. So those are all the things we do to help them to have success.

I like the irresistible offer philosophy and that's been something that you know Alex Herozi wrote a book on it, right? Absolutely. And uh

you know it's been I I was just listening to a podcast the other day about defining your irresistible offer and

you know it sounds like it's easy for an entrepreneur but it's really not. It's not. So, what are like what are some of the cadences or some of the things or strategies that you use to create an irresistible offer?

Great question. I'm going to give you the I'm going to give you the sauce. I'm going to I'm going to share it with your audience. I'm not I'm not going to hold back. This is exactly what we need.

This is what we need. And you know what? It's a fact. If you give people the sauce anyways, 99.9% of them don't do it anyway.

Don't worry. You're right. We're still going to call you. Okay. So, so we have a framework called the proven offer framework and and it and and I have learned from people like Alice Hermosi, uh Russell Brunson, Myron Golden and a lot of my mentors that have helped me to shape this process that we found to be our own and unique. So, the first thing we do is we find what is that deep result. So, let's use let's use uh real estate for for example.

Let's use my mortgage company. Mortgage. How about that? Perfect. We we're our platform. We basically cater to other mortgage uh entrepreneurs. Yeah. People want to use our who are looking to scale their mortgage companies don't want to deal with the licensing, the compliance, the marketing,

the lead genen, the data, all the riffraff that you have to deal with and they just piggyback on our ecosystem. So we are a white label for mortgage companies and basically I sell that irresistible offer but I have to do it at a manual basis or one-touch basis kind of like a

we call it a very high ticket sale. Got it. So since I'm literally in your space, I'm potentially a possible candidate for you to work with.

Yeah. Let's just use me as a use case. Perfect. A little bit more understanding for me. So your offer is to who exactly. And what is the criteria and what is ideal ideal client?

My offer is to other mortgage professionals who are licensed. Okay. and have uh the objective to scale their company, okay? Or currently own a mortgage company and are just sick of the compliance and the licensing and the headaches that it

that are associated with running a mortgage company. So, they'll come to me and be like,

you know what, Joe, I can't scale. We spend millions every month on our ecosystem. They spend five grand, 10 grand. They have no way to compete with us and their their handicap because their their offering is limited to their loan officers. So,

right, whereas with us, it's a nationwide platform. We're a bank and a broker. So, there's much more of a greater offer, much more potential.

Beautiful of success. Love it. Okay, cool. Awesome. So, the first thing we're going to do is and I'm going to I'm going to just we're going to walk through this together, right? Um, their deep desires. Let's let's do like two together um all the way through our process here. So, the first I'm first thing I'm going to ask is what are the deep desires that they really really want? What are the top two the deepest desires that these mortgage professionals want?

They want to make much more money. Okay. Uh and they want a better lifestyle. They want a better lifestyle. Cool. That means like time freedom,

more time, more freedom. So, uh they don't want to be handicapped. So, the operationally is handicapping them, right? Because they got to deal with compliance, they got to deal with legal, they got to deal with payroll, they got to deal with HR, they got to deal with it.

That's just li that just takes time away from their life. Gotcha. Perfect. So what are the obstacles? Let's start with the first one which is they want to make more money more more income and then the second one is they want you know more time more more freedom. Um what is the obstacle for the first one and then we'll get the obstacle for the second one. Uh okay and I' I've gone through this framework with other people who do webinar buildouts but the obstacles for money for instance uh are they're limited on states y

they're limited on marketing and they're limited on technology and they're limited on overall resources. M

so we solve for all that because we have departments for each of the resources they they need whether it's leads whether it's marketing whether it's data whether it's

technology whether it's just overall support whether it's placing or pricing their loans.

Mhm. So these are we solve for all that. Beautiful. Okay. Second one. What's the second the solution for the second one?

It's uh well now they don't have to deal with any of that. Okay. So it's all offloaded. All of the IT is offloaded. All of the HR is offloaded. All of the marketing is offloaded. All of the beautiful

licensing, which is dealing with the state regulators and the audits and the shy bonds and the complaints. All of that's offloaded onto the various departments that we

we supply to them. Beautiful. And I love going to this framework and letting the audience hear so they could really understand what you do and how

you can support them. For sure. For sure. So, with the time, what what other what other things are holding them back? You kind of answered it, but I just want to make sure that obstacle holding them back from being able to have that ability to do what they want when they want. Is it is it they're bottlenecked by the payroll systems? Bottleneck by the the the the day-to-day grunt work, the compliance.

They're bottlenecked, but they don't even know the resources that they don't know,

you know, like so they come to us like, "Wow, I didn't know I could do this. I didn't know you could launch a podcast for me. I didn't know you could

do all this social media for me. I didn't know that, you know, I should you could

create all this content for me. I didn't know that this data was available." Yeah. Yeah.

So, a lot of it's like they're just not exposed cuz we're a mega company. These are very micro companies,

you know? So, they they're just they're in the grind. They're not doing the research. They're not doing the due diligence. I'm a very outside the box thinker. So, I'm I'm over here. I'm talking to guys like you. I'm talking to other entrepreneurs. I'm I'm an outside the box thinker. So, I'm bringing resources into our ecosystem

that they never knew existed. Gotcha. Perfect. So the solution on the the front end for the first part is which is the the money is to have something that is end to end. They don't have to think about it. You handle it, you take over. Uh correct me if I'm wrong on the second the second part which is the time freedom is it's kind of similar but it's the ability to have everything. Well the first one's more technology systems. The second one is processes and um I imagine that you take over that they don't have to think about it. It's all done for them. They don't have to think about

the only thing they got to think about is implementing what I tell them to implementing. Okay. Beautiful.

Taking advantage of the resources that we expose them to. Excellent. All right. So I I got So the next So I just want to walk you and and the listeners what we just walked through. The first thing we did was we first looked at what is the deep result that they want to have. We looked at two of them. We looked at what are the obstacles stopping them from that result and then we found what your solutions are. So now what we're going to do is create IP intellectual property that is going to go into the offer. When we do an offer, I want to explain this part.

The offer is meant to handle every objection that a person has. So that's the main purpose of the offer. When the person reads the offer, hears the offer. It's it's we sell the offer. We've already destroyed the ob through our presentation, we've destroyed as many objections as possible. But when we hear the offer, it obliterates objections. So I'm I just came with this this on top of my head. The first one for the IP for the first one, the limitless income mortgage system. That's the IP we would use to solve for the first one, the limitless income mortgage system because right now that component is what they don't have. They don't feel like they're they have a limitless uh capacity. And what your system does is it ensures a limitless possibility for them to have in their in their business. The second one is going to be the seamless uh the seamless mortgage prof. No, no, no. I want to go with the um I want to

ask you this and and I want to be in compliance. Is it possible for someone to work like say they work 40 50 hours, could they do now what they do with like 10 to 15 hours or what what or does that

I mean you you're talking about significantly cutting down time. Yeah. But here's the the flip side. Yeah. If they put in the same time, they're going to make five times more income.

That's true. So, you know, if they put in the same time and the same effort, oftentimes

just even the transition just because of our pay structure, right? uh their income will double.

Got it. Um so if they they're going to they're going to they can make the same with a fraction of the time. Yeah. Or three or 4x or 5x their income with the same amount of time.

Okay. Got it. So then maybe I go with something with leverage, right? The uh the instant leverage mortgage professional model for example. That's an example. So those two components, I only went through two, but what you can imagine what we do is we go through maybe 10 or 15 more of those. And then I read the offer stack. Each one of those has a value to it. We explain the value. That first one, maybe that has a value of 10 to $20,000 of value. And we can prove it. We go through the value of what it proves. The second one, the instant leverage uh mortgage professional system, we go through the value of that. We break down the value.

So by the time a person is done hearing the offer and the time by the time we're done with the presentation, we've already handled every objection. We thought about all their objections beforehand. We thought about all their problems beforehand and now we have a solution. And so to fulfill this, right, we go back to your system. What are the things that you're already doing? Because a lot of these things you already solve in your your business for them. And now we have a full suite that breaks down the offer. So if that makes sense.

It does. And because I've went through this exercise with someone else, Yeah. you know, I totally understand how to like create an offer package

and this is a high ticket offer even though I don't sell anything. Yeah. But I am selling something very expensive. I'm selling their life because they're moving their whole livelihood to me. Absolutely. So it is the highest ticket offer you can really sell. Certainly.

Because it's not monetary, it's livelihood, right? Thanks. Yeah. So, so that's why, you know, I'm always kind of trying to solve for this and figure this out because

I'm not a traditional salesman and all this the the stuff that I do, everything that I do

is for the purpose of scaling my company and my my target demographic. Everybody who's listening is a beneficiary of a very small percentage of people that are actually my target avatar,

you know, which is like 0.001% of my audience. I hear you. you're a man of value.

There's only 50,000 people that I'm looking for in America that exist, you know, and only 10,000 of them actually do business.

So 10,000 people in the whole US are my target avatars. Look at that. Wow. So how do I find them? You know, I'm like really

it's like, you know, it's a needle in the haststack model. I hear you. Of marketing. But it's okay because I get to serve a lot of people, help a lot of people, and that's right. You know, a lot of get people get to benefit with, you know, this whole strategy.

Definitely. Definitely. Love that. Yeah. So, uh, so you you're what you do sounds great. And, uh, you know, you've been you've been called a mediareneur. A mediareneur.

Yeah. And which is kind of a cool name. And a purpose-driven digital strategist.

Yeah. But before all that, what were you like growing up? That's a funny question. Um, so I grew up in a very strict African household. We talked about our our connection there to Africa. And uh my parents are Ghana from Ghana. And there's four options. Lawyer doctor engineer accountant

pretty much. Yeah, we didn't have that the accountant option. You know, maybe that's a new addition. And now now now they're weaving in pharmacist as well. Um so I was on track to become an engineer. My brother my my younger brother was going to be a doctor and I just didn't listen. I didn't follow the path that was set for me. I initially started to but then I I changed course. So going through uh high school I already knew I was going to be an engineer. Elementary school I was going to be an engineer. I get to college and I want to give I want to give some some background to like kind of what I grew up like because in my junior year of high school, I actually cracked into the system and I changed my grade from a D to a B because I was more scared about bringing home this bad grade to my mom than actually getting caught in in school. So, I got I somebody snitched and they told and uh I

ended up getting expelled from the school and from the district in my junior year high school.

And I had to come to tell my mom what was happening cuz I'd rather me do it than than the dean come and tell her. And uh I never I'll never forget that day she was I was telling her and explaining and she had like these tears coming from her face like she wasn't she was like angry. She wasn't crying, but the tears were just coming out of her face. And it was just it was a it was a a a marker for me. And I realized that my mom used education to get here. Um she got a scholarship for nursing. So I didn't see education the way that she saw education and I didn't respect education the way she she respected education. So I get expelled. Um, I shouldn't get into college with an expulsion on my degree on my my transcript, but I miraculously get into SAK State and um I I had way many many other stupid things that I did, but that that that'd be a whole another podcast.

Did you go straight from high school to college? You went to JCC first? I went straight straight to straight from high school to college.

Yeah. Straight from high school to SAK State. Yeah. That is a miracle. It is a miracle. Right.

Yeah. Because you should have went to junior college, right? Right. Especially with with an expulsion, right? So, so after, you know, I went to a whole different uh senior high school. My my senior year I went to a different high school after that. Um I get into college and you think I'd get my act together, was partying, doing stupid things, hanging all the all the dumb things. I was doing all of those things. And uh I changed my major cuz I was a mechanical engineering major. First year was cool. Second year, I was like, I I actually hate this. I don't want to do this. I told my mom and I tried to get a word in. and I I couldn't. So, I wrote her a seven-page letter explaining how I'm going to do this thing called digital media. And at the time, digital media was not a common. We were talking Mark Zuckerberg, Facebook just starting. You know, MySpace was still popular. So, I'm

Nobody knew what digital media was. Nobody knew what it was. And I told my mom, she's like, "Wow, what a waste. What what what where did I go wrong?" And and I'm just like, "I'm going to follow passion. Mom, I'm not doing this mechanical or electrical engineering thing. this your dream. I'm not doing that. And I followed my heart and I'm glad I did. And I was using MySpace and Facebook to help my friends grow their brands online for fun. I didn't know this would be. Nobody knew what social media would become. I'm helping their helping my friends grow their brands.

I'm building these things for fun. I appi I graduated in the recession. So I applied a 100 jobs. Didn't get not one job interview. Not an interview, not a call back, not nothing. Right. So opportunity comes across the country in a place called um a company called Terraycle in in Trenton, New Jersey. So I became it was my dream job. I became a digital media manager there and uh I started to help them grow build up their brand and I'm working with companies like Craft, Fredo, Huggies, and I'm managing all these different brands. I'm managing 26 countries and so it's the dream for me. I'm like I get paid to do what most people get fired for doing which is being on social media. And as a result um I built Kingdom Social Media on the side. I was building the business on the side and it got to the point where it was it was it was tough to manage. I'm working eight hours on the job, eight hours on the business and uh I was

eventually let go from corporate America and it was one of the greatest things that happened to me and been building Kingdom Social Media ever since.

Now Kingdom Social Media, you're a seven figure agency. Yeah. Tons of big clients, got a great offering, got a great protocol.

Yeah. Um what's the vision for Kingdom Social Media now? What are you trying to accomplish within the next couple years?

Great, great question. We we're really looking to go deep with a few. So, what that means is um we've we've had clients have uh $700,000 days, million-dollar months. Um what our goal is is to really help people on a deep level get to to become a category king or queen in their lane. We just want them to dominate. I'm very competitive. So, I'm actually not money driven. I'm more competit competitively competitively driven. So, we're helping our clients into specific categories take over and just be the be the name, be the brand. So, we're looking for a few partners to help grow to that. We're doing that now with few different industries. We have some in government contracting. We have some in content. We have some in different areas. And then we just take over a category. And that means helping that person scale. and to where nobody else thinks about anybody any other name. And um that means that we'll doing webinars,

doing challenges, doing live events virtually. What kind of challenges do you do?

So like a five-day challenge model over five days where we're educating people on whatever topic. So right now we have actually have a client right now that's doing one on um it's called think like the bank challenge where he's a financial strategist and walking through his frameworks his processes and and through the process we're sharing them sharing with them a high ticket offer at the end of that uh

what's his high ticket offer? Uh it's a 10k his case. Uh we have some offers arranged.

So he he's like what he's helping people acquire real estate. Um it's a mixture. It's it's helping them realize the money they do have like out of their 401k, how they access certain things to do access certain capital that they already have, how they can maximize, you know, in life insurance policies. It's it's kind of it touches on all areas, real estate, how they can tap into diff different things. It's like a conglomerate of things and um really helping he's helping a specific market people that are already at six figures uh in their personal income and how to how that they have money they're sitting on they don't even realize they can access.

Wow. Yeah. Now you've worked with nonprofits, faith leaders, Fortune 500 companies. What moment first made you feel like, man, I'm really called to do this?

Man, that's a great question. Um, I would say I would say it was actually pretty early on. Um,

other than when your mom told you, you know, what does this digital mean? Right. Right. Yeah. Even after that, I think um when I when I saw um I was doing some coaching and I was helping a lady um trying to remember her name, but Kesha Kesha I was helping Kesha and she had a tech business uh teaching people how to use tech and I was coaching her and I was like, man, she's got all the skills. She's got all the technical knowhow. She knows how to do this thing, but she wasn't having success selling her course online. And so we're talking we're talking 2018 at this time 2018 2017 somewhere in there and uh she was she wasn't having success selling her knowledge or her wisdom and I just was coaching her through the process and I was explaining to her her value breaking down the value that she has and this is what this is believe it or not this is where most entrepreneurs most professionals struggle is they don't

understand their own value their own worth and I want to bring this point out John Maxwell says uh the John Maxwell Foundation says to be an expert in any field you need to know 10% more than your audience. Just 10% more. But a lot of people think they need to know 90%. We're obviously advocating that they know 70 100% more ideally, but you only need to know 10% more to serve the market. So I I helped this lady Kesha to understand her value. And she went from from not being able to sell courses to being full-time in that business. And

that's crazy. Just 10% more and you could teach a course. Yes. That's it. You don't know need to know much more.

That's it. Like if I if I know underwater basket weaving and you want to learn the basics, I don't need to know the advanced tactics. Most of the market is in the beginner market. So everything is understanding the economics of how people work.

Yeah. Yeah. You know, we are launching we're working on launching a school. We're doing giving but everything we do we do for free and we don't have high ticket offers. We just give every everything away.

Wow. But you know, we could talk about how we can start monetizing some of this stuff because

Absolutely. You know, eventually I got other people to feed because because I've learned if people pay, they pay attention, right? They just they just pay more attention when they pay. And if they pay more, they pay more attention.

Yeah. I mean, if they pay the most, then they're really going to master it. There we go.

Exactly. They're really going to be good stewards at that point. Absolutely. I'm all in on this course.

Absolutely, man. Um, now let's talk about Kingdom Social Media. What problem do you think you were trying to solve for when you started it?

And then what was the inspiration? Obviously, I know the name, but what was your inspiration for

name? So, kingdom social media. Great question. It starts from Matthew 6:33. Seek ye first the kingdom of God and all these things should be added unto you. Um uh and and if you look at that scripture, it's it's talking about um the kingdom. And kingdom, what does kingdom mean? Kingdom means dominion, dominate. So, there's two aspects. one, it it it focuses on uh I'm I'm a manag uh it highlights that like we bring our values into our work. Not everybody that works for us is a Christian. Not all our clients are a Christian, but our but our values in the way we operate are Christian and I am and um we pray for our clients and we invite invite God into what we do. Um but the other aspect is dominate. I'm very competitive and always always had that mindset of if I'm going to do anything, we're going to dominate. I don't want to I don't want to be second. I want to be first. I want to beat out the competition. I want to

help our clients win. I want to help them to be the best as well. I've read that scripture, you know, a thousand times, right? And I never thought about dominate when I think about that scripture.

Yes. And like I don't I think about because every day, even my I was I'm texting my my 10-year-old this morning like dominate the day, you know, like

have a great day, son. Dominate. You know, it's like, but I don't put dominate in a Christian sense. And God wants you to have dominion.

That's it. And do and and we never even the word dominion, I don't think of dominate,

right? Even though it's totally like God wants us to dominate everything. Dominate the best. Absolutely.

And uh you know, you even framed it in a a Christian context for me because I never really thought about it because I'm hyper competitive too. Everything I do, I want to win. everything I do, I want to be number one,

right? Um, and uh, you know, sometimes there's a, you know, there's a balance like is this, am I doing God's work by dominating? You know, because, you know, when you're like when you're hyper competitive sometimes, you know,

you could lose sight of the of your faith. I get you. You know, just because you're so competitive, you're like trying to get an edge on your competitor and

Right. And sometimes like you're taking their business, you know, so is that good, you know, because then they can't put enough food maybe on their table.

The way I look at it is it brings glory to God because it's it's showing that this person is such a person of excellence that they shine to the top and then those competitors might come and say, "Hey, Joe, how did you do that?" And you're able to guide them and help them. That's what happens for us sometimes. We have people that come that are not that are not in our space that ask, "Hey, how are you guys doing what you're doing?" And it's actually brings an opportunity for me to pour into them. So that's the way I look at it. It's like it just brings more. The Bible talks about, you know, let your light shine before men so they may bring glory to God. And how do they how do people see your light? They see your light through your influence and your impact.

I love that. I love that. And uh I love your mindset and the concept behind that because I you know I always try to give glory to God in everything I do. Yeah.

I'm not there's no shame about it, you know. as um you know I'm Coptic ancient Christian Coptic Orthodox Christians. So we we came to

America because we're persecuted Christians, right? So so I for me I've never been ashamed of the gospel. I've always been boasting about it. I've led the company by faith. Um

but you know but right now that the concept of dominate in a biblical context is just fantastic. Oh, love it. Now, um, in a time where everyone's chasing vanity, how do you help your clients stay rooted in their purpose?

Yeah, that's a great one. Um, we truly it it for us it's it's a filter. We're we're looking for people that not only want to help people, um, they have to be highly high integrity. So, we're looking for people that really genuinely care. So our core values at Kingdom Social Media are collaborative, account care, collaborative accountable responsive empathetic, and efficient. So that's what we look for in every team member. We also look for that in our clients like that they truly care about the result of the people that they're helping. We don't we we've we've turned I turn down people all the time. We've had people come to us like, I want to do this. I'm like and I'm like, okay, what do you want to do with this? Yeah, I just want to make a bunch of money. I'm like, okay, cool. and we can make making money is not a hard thing to do. Um, but making money with integrity is a different game. So, I turn down offers.

So, we're looking to really help people. I believe I can't I can't create or stir that in someone. They have to have that intention and integrity already. And we find those people and come alongside those people. But when it comes to their purpose, we help them point out what they're doing and the impact of what they're doing. And also the impact of what happens when they don't do what they're supposed to do. I'll give you an example. Let's use let's just use Lenny. I always use the example of Lenny. Let's just say Lenny was supposed to be a coach that teaches or he was supposed to become a chef, right? And you got this guy Jared that was supposed to teach Lenny how to be a chef. Jared says, "I'm not in I'm I'm inadequate. I don't have the ability. I don't have the uh knowhow. I can't do this." And even though he, you know, he's been equipped with it, he doesn't teach Lenny. Lenny, guess what? I believe this that God has

assigned people to our lives. I don't know Joe's impact might be a million people. David's impact might be 100 thousand. I don't know whatever number God has assigned to each of us. But what happens is for Lenny, Lenny was supposed to become the chef. Jared was supposed to create the program. He didn't do it. Lenny now goes into a life of crime. he goes into something that he wasn't supposed to because God already aligned him to meet him and to connect. So I look at things that way. When you don't walk in your purpose, you're impacting people without seeing it. We don't realize the impact of us not making a decision, us not moving forward on creating the offer, creating that amazing book, creating the program or course. We are impacting people without knowing it when we don't follow and distribute our gifts and share the share the value that we have with the world.

It's incredible and very well said. Yeah. Now, let me let me tell you, you know,

what do you think is something about social media content that really that most people get completely wrong?

Yeah. Because a lot of people use it for vanity. Yeah. But, you know, le recently personally

Yeah. Uh my content team and I have really try really spun it. You know, we used to be really entertainment focused, very um

secular. Mhm. Now we're just we're really pushing the the movement of, you know, being authentic and being true to our faith.

Absolutely. Um yeah, there's definitely a lot of vanity. Um for me, I I will be honest like I I don't I don't share too much of like my personal personal personal life, like every every detail, but I am I am starting to do that a little bit more. And what we found is um people resonate with that. like I'm I unfortunately my brother was um in the hospital um just here this past December and it was really bad and I I shared just how go good God was and how he he's got a miracle and he he he was going from possible heart transplant to walking out of the hospital. Um, and it's a miracle. And and so I think people need to see the highs, they need to see the lows. And a lot of times it's it's just a highlight reel of all the highs. Um, and at the same time, you know, when they see the lows, then they they have the wrong perception. So, I'm still working through that personally um on how how to how to best balance that.

But what we advise our clients to do is capture capture what is already happening, right? Like like we're doing this podcast today. We're also capturing content of this real real moment that you and I are sharing. Just being authentic is just capturing life as it happens and and sharing that.

I love that. And you know what do you think the difference is between building a platform versus just posting on social because a lot of people just post like they don't realize the person you know

there's there's brand development here. Right. Right. So building a platform and posting posting is is just like, hey, I just got to get this content out there. Let me just put it out there. It's, you know, as much content as I can. And building a platform is being intentional. There's strategy. You're thinking about the the overall story you're sharing. You're thinking about the message you're conveying. You're thinking about every like a a brand does. A real good brand knows that every single piece of content is a vote towards their decision of whatever they want to convey. So I can't look at everything in isolation. All of these posts matter. Everything you are what you post, right? You are what people see. So if I if I post that, I want to make sure that they're seeing the right image and the right message. So there's a lot of intentionality by building a platform and building a brand. I think

it takes a lot of a lot of a lot of behind thes scenes thinking, not just some chat BT thing. I'm just gonna post it up there.

You know, you say this and my media team probably standing behind this the cameras like, "See Cho,

I told you this." You know, cuz me just as I got a million things. I'm like, "Pump out content. I'll put out content like that's not the content. Take that down." You know, like let me rework this content into the platform,

right? You know, because we, you know, many people are like, I just got to get my post out. I need the views for the day. I didn't get my I like to get about a million views a day.

Yeah. You know, and uh if I don't get my million, I'll like I'll just whip something out like No, no, that's not on brand bro.

That's So, even me at my level, uh I'm still learning this. Yeah. You know, I'm still learning this. And for me, I'm taking a lot of notes. For me, like this is what I love about podcasting. I don't care if no listeners benefit. I'm the biggest beneficiary. I mean, I'm taking notes. You know, I I went through my own offering with you, you know.

Love it. I'm getting my own personal one-on-one coaching with one of the the you know,

the best leaders in the space of creating a a a true um irresistible offer. So, like and I need I need that mentorship myself. Got you.

You know, even what you coach like, you know, we're we're building out different school uh products right now and

right and the person who introduced us was uh was one of the gentlemen that you know, we built our school around what we learned from him.

Yeah. You know, so you know, I we're always we're in perpetual development mode.

Same. Same. We're in perpetual development mode. And you know, and it's opportunities like this that we really we really learn a lot. And we're blessed to have you. blessed to have like a faithful man of God just kind of just like pouring into us because that's what it's about.

Yes, sir. Nothing we take to the grave. That's so true. Nothing. You know, so all we do is just like

you pouring into me. That's what that that's the the the biggest glory we can give.

That's beautiful. And that's what I get like to do for the for the group that's listening, you know, the people listening. Like I'm here to serve them, here to help them. Hopefully they to get some nuggets. I I gain nothing

from the show. It doesn't cost me to do the show. not, you know, I don't make any money from it, right? So, we just hope that it it serves and it helps them helps them get, you know, like, wow, you know, God really is inspiring these creators. God really is inspiring the there's a movement happening. You know, there's a movement happening. A movement come for folks to come back

right to God. And that's that's what I'm trying to illustrate. You know, it's not about money.

Wow. Powerful. It's not about money. Now, what you know, kind of winding down, I got a couple last questions for you. What's a personal goal that you have for yourself?

A family goal that you have for your family and a business goal that you have for Kingdom Social Media.

Yeah. Okay. A personal goal that I have for myself, this one's I've never shared this one. Um, it's pretty wild. I want to go to every major championship event in the world. So, that that's a World Cup. That's a Stanley.

Coming up. You coming back to LA? I am coming back to LA. I I'm gonna go I'm gonna see the Ghana versus, you know, being GA. I'm gonna see Ghana versus Uruguay. I think it is.

That's in Washington. And yeah, I think that's gonna be in Philly. Yeah, that's gonna be in Philly.

Yeah. So, I'm going to I'm going to I'm going to hit that. So, that's that includes the NBA finals.

How much did that take it cost you out of curiosity? Like, uh I haven't bought it yet. I'm going to But I'm going to get it. I'm going to get it. I haven't bought it yet.

Where are you getting it? Um I don't know. Yeah, they're not easy. That's Yeah, I'm getting I'm going to that though, that's for sure. this year already planned. I'm going to that.

So, so to do that across all of I'm talking about all NBA finals. July's not making it. Sorry.

I know, right? Well, thanks. They're great, though. Wimbledon. I'm talking all of them. The the the the golf. So, that's my personal goal in my life. I want to do that. Um and I've been, you know, building for now.

That's a cool goal. Thank you. And a very expensive one. Very. And a family goal. Um, I want to I want to I want to really pour into my my my family as a whole, but I want to like mom is already retired, but I want to do something really special for her. Like, I don't know. I haven't I haven't figured out exactly what it is, but something she's just done so much for my my life and just super grateful for my mom. So, that that includes my mom, my dad, my my my wife. Um, just some real personal goals that they have. I don't know all their personal goals, but just some like I did help my mom finish her house in Ghana. So, so was able to invest towards that. I did take them on a safari in Tanzania, but I want I there's more there's more that I want to do for for all of my family. Uh the last one is pretty unique as well for the company goal. Um I want to I want to create a and this is both in US currency

and other currencies. I want to create a team of millionaires. I want my team all to be millionaires from not just obviously from the work that we do, but from the even from uh ability of net worth and all those things. I I want to I want to create that and that's been a goal for me. I'm again I'm I'm driven by helping other people succeed. So,

what a blessing. Yeah. What a blessing. Last question for you. Yeah. Yeah. When you're in front of the pearly gates, what do you think God's going to tell you?

Wow. I think he'll say, "David, thank you for emptying yourself out and um and doing your best to inspire others, encourage others, and uh you you you did your best to empty yourself out. I'm proud of that." Um but you know, the the the the way I see God too, he's always going to point me to what you left this on the table as well. You left this on the table. You You did your best to empty yourself out, but I actually had way more. I know. I know. I feel like he would say there's more you didn't do.

There's always more. That's right. There's always more. There's just This is a crazy world and we're just here little bit of light.

Yeah, for sure. We need a lot of light. That's it. We need a lot of light and that's what we're doing here, man. We're spreading light.

That's right. You know, we're just adding We're just dropping a little bit of light in this dark place. So true.

Hey, God bless you. If people want to connect with you, how can they find you? Yeah, they can find me on IG, David D. Simons. They can also check out, we have a challenge called the purpose torpits challenge. So that's purpospit challenge.com. And if they're interested from a partnership level, they can go to done together.com.

Done together.com. Perfect. David, it's been a pleasure having you on the show. I hope and pray that you hit every single one of your goals. God bless you. God bless your family. Keep dominating, baby.

God bless you. Let's dominate together, brother. Appreciate you. All right, that was great.

Awesome. Thank you. Such a blessing, man.

Questions about this episode

Who speaks in "Live with David D. Simons"?

Joe Shalaby (Host), David D. Simons (Guest).

What is discussed in "Live with David D. Simons"?

In order: 5:00 Kingdom Social Media, David Simons; 20:00 Kingdom Social Media; 25:00 Kingdom Social Media, Matthew 6:33; 30:00 Kingdom Social Media; 35:00 Kingdom Social Media; 40:00 David D. Simons, done together, purpospit challenge.

What is mentioned in this Coffeez for Closers with Joe Shalaby episode?

6 people, works and ideas are mentioned, including Kingdom Social Media, David Simons, Matthew 6:33, David D. Simons, purpospit challenge, done together. Each one on this page links to its own page with every episode that mentions it.

How long is "Live with David D. Simons"?

The episode runs 44 min; the transcript is about 8,069 words in 153 timestamped sections.

More from Coffeez for Closers with Joe Shalaby

About this transcript: the episode's spoken words as captioned on YouTube, split into timestamped sections. Reclip.Me locates every person, work and idea in the text, keeps the time it is first named, and quotes the words around it verbatim. Last updated January 15, 2026.