Why Podcasts and YouTube Are the REAL Power Players

What is discussed, and when

1. 0:00 – 1:10: newsletter, Boeing, Midwest, podcast

Notable quotes from "Why Podcasts and YouTube Are the REAL Power Players"

• Someone's ear oftentimes many hours a week. Number two is YouTube. Number three might be newsletter and then number four would be like a blog. that's like the order of like…

  about newsletter · at 0:06

Who and what is mentioned in this episode?

Companies & orgs

• Boeing — Company · 1 mention · first at 0:46
  1,000 people who work in the buying department for the parts department at Boeing. Do you know what I mean? Who buy like you know a billion dollar or $10 million deals for like…

Products & tech

• newsletter — Product · 2 mentions · first at 0:10
• podcast — Product · 1 mention · first at 0:04
  Number one is podcast because you're in someone's ear oftentimes many hours a week. Number two is YouTube. Number three might be newsletter and then number four would be like a blog.
• blog — Product · 1 mention

Concepts & topics

• media value equation — Concept · 1 mention

Places & events

• Midwest — Place · 1 mention · first at 0:34
  You have so like there's a world where like having low influence over 10 million moms who live in the Midwest is equal to having a newsletter that impact 1,000 people who work…

Full transcript with timestamps

0:00 the order of influence like a most powerful channels in my humble opinion. Number one is podcast because you're in someone's ear oftentimes many hours a week. Number two is YouTube. Number three might be newsletter and then number four would be like a blog. Uh that's like the order of like influence because the equation for for media value is like the quantity of people times the power you have over them meaning how influential you are times their buying power. And so what that means is like if you have so like there's a world where like having low influence over 10 million moms who live in the Midwest is equal to having a newsletter that impact 1,000 people who work in the buying department for the parts department at Boeing. Do you know what I mean? Who buy like you know a billion dollar or $10 million deals for like parts. And so that's the equation. And so in my opinion, podcasts are one of the best

0:56 ways to have influence. It's also one of the hardest. They're like the hardest thing on earth to grow in my opinion. But once you capture someone and you're in their ears for 50 or or 100 minutes a week, you have real influence over

Questions about this episode

What is discussed in "Why Podcasts and YouTube Are the REAL Power Players"?

In order: 0:00 newsletter, Boeing, Midwest, podcast.

What is mentioned in this Young and Profiting episode?

6 people, works and ideas are mentioned, including newsletter, podcast, Midwest, Boeing, blog, media value equation. Each one on this page links to its own page with every episode that mentions it.

How long is "Why Podcasts and YouTube Are the REAL Power Players"?

The episode runs 1 min; the transcript is about 215 words in 2 timestamped sections.

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